Full Job Description
Position: Digital Content Strategist
Company Overview
Amazon, one of the most recognized names in global e-commerce, is seeking a talented and innovative Digital Content Strategist to join our dynamic team in Lafayette, Colorado. As a part of a company that is transforming retail and technology, you will play a pivotal role in shaping content strategy that resonates with millions of customers worldwide.
Location
Lafayette, Colorado, nestled between Boulder and Denver, is known for its vibrant community, scenic views, and commitment to sustainability. Our office is designed to encourage creativity, collaboration, and comfort, providing the perfect environment for our employees to thrive.
Job Responsibilities
As a Digital Content Strategist at Amazon, you will be responsible for crafting and implementing content strategies that drive customer engagement, enhance brand visibility, and amplify our marketing campaigns. Your primary duties will include:
- Content Strategy Development: Design comprehensive content strategies aligned with business objectives and customer needs, ensuring consistency across all platforms.
- Audience Insights: Conduct in-depth research and analysis of audience behavior to inform strategic content planning and optimization.
- Cross-Channel Coordination: Collaborate with marketing, SEO, social media, and product teams to create cohesive campaigns that elevate our brand presence.
- Content Creation: Oversee the production of high-quality, engaging, and informative content, including articles, blog posts, video scripts, social media content, and more.
- Performance Tracking: Monitor, measure, and analyze the effectiveness of content campaigns, using analytics tools to provide actionable insights for continuous improvement.
- Trend Analysis: Stay ahead of industry trends and best practices, and recommend strategies that keep our content fresh, relevant, and engaging.
- Team Leadership: Mentor and guide content creators and editors to ensure high-quality output and adherence to brand voice and standards.
Qualifications
The ideal candidate for the Digital Content Strategist position will possess a combination of education, skills, and experience that demonstrate an ability to meet the challenges of this role. We require the following qualifications:
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 5+ years of experience in digital content strategy or a similar role, preferably in e-commerce or technology sectors.
- Proven track record of developing and executing successful content strategies that have impacted brand engagement and customer acquisition.
- Strong understanding of SEO best practices and web analytics tools.
- Excellent writing, editing, and communication skills with a keen eye for detail.
- Ability to work collaboratively in a fast-paced environment and manage multiple projects simultaneously.
- Familiarity with content management systems, social media platforms, and digital marketing tools.
Why Join Amazon?
At Amazon, we believe that diverse teams drive success. As a Digital Content Strategist, you will enjoy a range of benefits designed to enhance your well-being:
- Competitive Salary: Receive a competitive salary package that recognizes your skills and experience.
- Comprehensive Benefits: Access to comprehensive health, dental, and vision insurance plans.
- Career Development: Engage in continuous learning opportunities and career development programs that support your professional growth.
- Work-Life Balance: Enjoy a flexible work schedule that promotes a healthy work-life balance.
- Innovative Environment: Be part of an innovative work culture that encourages creativity and out-of-the-box thinking.
- Community Involvement: Take part in community service initiatives and volunteer opportunities that foster a sense of purpose.
How to Apply
If you’re ready to take the next step in your career and join the Amazon team as a Digital Content Strategist in Lafayette, Colorado, we want to hear from you! Please submit your resume and a compelling cover letter that showcases your experience, skills, and passion for digital content strategy.
Amazon’s Commitment to Diversity
We recognize that diverse teams are a foundational element of our success. Amazon is committed to creating an inclusive environment for all employees. We welcome applications from candidates of all backgrounds and experiences.
Final Words
Joining Amazon as a Digital Content Strategist means becoming part of a team that values your ideas and contributions. Here, you have the opportunity to shape the future of digital marketing in an evolving industry. Apply today to influence how we connect with our customers!